About

Groove

For more than a decade, Groove has been a leading provider of DIRECTV services in commercial and hospitality.  Our solutions-oriented approach has led to a broad offering of technology solutions tailored to demanding customers who are value oriented.  While our early years were shaped by our efforts to survive, we ultimately found the place where our employees could thrive.  Today Groove is a dependable and trusted leader in technology implementations in the commercial, lodging and institution industries.

Why Groove?

The answer is simple . . . our employees. Our team is made up of a collection of characters with unique qualities and varied skill sets that are fostered in a culture of value and appreciation.

The result is a well-rounded, solutions-oriented team with a shared goal. We want to be our best so that we can be the best in the industry.

We’re not perfect, and things don’t always go according to plan, but collectively we recognize that every challenge provides an opportunity for growth which makes us better at finding solutions that are as personalized as the services we provide.

Locations

Corporate Office
4141 S Highland Dr #100
Salt Lake City, UT 84124
Midwest Regional Office
3500 Highway 13 West
Burnsville, MN 55337
Southwest Regional Office
1200 W. University Dr.
Tempe, AZ 85281
West Coast Regional Office
430 Nutmeg Street
San Diego, CA 92103

Executives

Lance Platt
President
Chief Adrenaline Officer
Anthony Fleming
VP, Sales
Eye of Sauron
Nick Fuoco
CFO
Lord of the Ledgers

Support Team

Skipper Dean
Legal Counsel
Better Call Saul
Jane Burns
HR Manager
HR JANE
James West
Director, Technology
The Road Dog
Sam Kirsling
Director of Quality
DJ SamSeed
Lindsie Brown
Office Manager, People & Culture
Pound Cake
Crystal Gourley
Sales Support Manager
Nature Junky
Manuela Santini
Contract Administrator
Guru Manu
Dan Star
Digital Media Manager
Mr. Christmas
Jordan Wells
Business Systems & Analytics Mnager
Master Mind
Dusty Grover
Jr. SalesForce Administrator
Discin' Dusty
Brandon King
Project Engineer
BDAWG
Mason Allan
Project Engineer
Mr All In
TJ Hatt
Project Engineer
Hippy
Ray Amarosa
Project Engineer
Sunshine
Mark Siegrist
Project Manager
Mark the Shark
Scott Steffen
Phone Systems Engineer
Emperor of Engineering
Montana Lyon
Sales Engineer
Lyon King
Lindsey Castro Oakeson
Project Team Manager
Principle Party Planner
Brianne Reed
Project Manager
THE Gate Keeper
Lisa Underwood
Project Manager
Steve Morrison
Broadband Manager
Ultimate Crusher
Brita Child
Director, Customer Service
Lady Liberty
Joey Plaskett
Technical Support Representative
Pebblewrestler
Bridger Tillotson
Technical Support Team Lead
Backup Boy
Jared Koncurat
Technical Support Representative
Coloring Book
Dallas Brown
Technicial Support Representative
Dallas "Oskar Vallis" Brown
Patrick MacLane
Technicial Support Representative
St. Patty Cakes
Charles Alzner
Technical Support Representative
Hank
Regan Stoker
Account Specialist
Regan the Riddler
Jiana Ford
Customer Support Coordinator
lil'J
Sara Rubin
Controller
Matt's Keeper
Matthew Soriano
Director, Finance
Mad Max
Megan Petty
Sr. Accountant
Mega Phone
Krystal Hooper
Accountant
Why so serious?
Stacie Turley
Accounts Receivable Clerk
The Booger
Erica Larabee
Accounts Payable Clerk
Geek-licious
Seth Holshue
Materials Manager
Seth "Fish On" Holshue
Emmet Bankston
Supply Chain Manager
The Texan
Justin Shake
Warehouse Administrator
Sundance Kid
Beth Caven
Office Manager of MN Operations
The Better Half
Tina West
Technician Champion
Stud Finder

Sales Team

Rich Van Patten
Director of Sales - RF
The Innovator
Chris Alder
Director of Sales Development
Mr Suite & Tie
Jon Caven
Director of Sales - MN
Sled Head
Josh Turner
Director of Sales South West Region
Howdy Folks!
Andrew Johnson
Director of Sales - AT
The Viking
Ryan Toole
National Account Manager
The Tool Man
Bryce Christensen
National Account Manager
Inspector Gadget
Dan Hegerman
National Account Manager
Looneytoon
Neil Bass
National Account Manager - Internet/WiFi
Large Mouth Bass
Craig Te'o
National Account Manager
Rawsheed Jenkins
Francis Trudel
National Accounts Manager
Skynet
Tracy Martin
National Accounts Manager
Adam Brandt
National Accounts Manager
Hollywood
Mike Faddis
National Accounts Manager
Faddis
Ken Babbs
National Accounts Manager
Get Moo-ven
Jeff Bashaw
National Accounts Manager
Taylor Cowan
National Accounts Manager
T Cow
Ryan Bruin
National Accounts Manager
Seacrest

Technicians

Ryan Dignam
Field Support Manager
Ry Bear
Paul Wells
Field Project Manager
Burning Man Fabio
Steve Terry 
Field Project Manager
ALL STAR
Tanner Dunn
Field Project Manager
Dunn Good
Giovani Monsalve
Field Project Manager
Gio
Brandon Parker
Field Project Manager
Don Juan
Scott Eagle
Field Project Manager
Grandpa
Jon Lyon
Field Technician
Caffeine Junkie
Berny Maas
Field Technician
Clink
Kyle Kiedaisch
Field Technician
Kdish
Tye Weller
Field Technician
Tyronious
Colton Greenfield
Field Technician
Coltron
Boyd Anderson
Field Technician
Buddy
Brian Draney
Field Technician
Karl Malone
Jerod Bell
Field Technician Partner
Dillon Reinhardt
Field Technician Partner
Tim Toler
Field Technician Partner
Pete Flores
Field Technician
El Guapo
Terry Adams
Apprentice Field Technician
Jose Altheman
Field Technician
  • AT&T Partner
Awards & Certifications

Groove is proud to have pioneered the industry’s first in-house certification program that has propelled our workforce and created a consistent experience for our customers.  We are grateful to have been recognized along the way with some of the industry’s most meaningful awards.

  • 2017 AT&T DRE Dealer of the Year
  • COM1000, COM2000
  • 2016 DIRECTV Top DRE Institutions Dealer
  • D2 Advantage
  • 2015 DIRECTV Best in Class for Lodging
  • DRE Basic, Dre Loop Through, DRE managed
  • 2016 DIRECTV Best in Class for Lodging
  • SBCA, SMATV
  • 2014 DIRECTV Dealer of the Year
  • Control4
  • 2014 DIRECTV L&I Retention Award
  • Ecosmart Certification, Telkonet Certified
  • 2013 DIRECTV Top Performing Lodging and Institutions
  • Ubiquity, Ruckus
  • 2012 DIRECTV All Around Dealer of the year
  • Fox Com Fiber Optic
  • 2011-2017 Energy Star Award
  • Samsung Reach Certified
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